5G Mobile Experience

Experiencing the future of 5G with the world’s first real-world simulation.

Client
Qualcomm

Collaborators
Cornerstone Software

Services
Creative Direction
Design & User Experience
Data Visualization
Installations & Placemaking
Software Development

Press
The Verge
Phone Arena
Android Central
The Silicon Review

Qualcomm is building real-world simulations that predict the future promise of 5G technology for mobile broadband performance. We built them an interactive experience that tells their powerful story to decision makers in the mobile tech industry.

We collaborated closely with Qualcomm’s engineering team to create a visually engaging and information-rich interactive experience that simulates a real 5G network. Building on Qualcomm’s unique capabilities to accurately model and simulate cellular networks, the experience delivers quantitative insights on the future performance of 5G NR and Gigabit LTE devices.

The interactive went further to visualize how 5G-powered mobile experiences will feel for real world users as they stream video, download files, and browse the internet.

The interactive simulation debuted at Mobile World Congress 2018 in Barcelona.
The demo tells the story of a future with 5G to decision-makers in the mobile tech industry.
The simulation visualizes how 5G-powered mobile experiences will feel for real world users as they download files.
We collaborated closely with Qualcomm’s engineering team to create an information-rich experience.
Network performance data is paired with compelling visual demonstrations of the user experience benefits of 5G NR.
Press & Accolades
“There is no doubt that the 5G Mobile Broadband Simulation was the star of MWC 2018. Front-and-center in the Qualcomm booth, the demo attracted a constant crowd of highly-engaged people.”

Matt Branda

Director of Technical Marketing at Qualcomm

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